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Posts Tagged ‘Splinter Group’

Capital City Classic to be run for Earth Day

Thursday, April 17th, 2008

The Capital City Classic is running it’s inaugural 10k event this Saturday in downtown Raleigh. Organizer Keith Mathis hired our favorite branding company to create a logo along with brochures and posters for the event, and The Splinter Group came through once again with an awesome illustration and identity system for the event. The posters were eco-friendly, printed on our house gloss paper, and the brochures were printed on 100% pcw recycled uncoated paper, processed chlorine-free. We also produced the banners and sponsor graphics for the start/finish line, located directly in front of ABC-11 Studios on Fayetteville Street Mall.

It’s a family event, fun for runners and spectators alike. Raleigh has scheduled Earth Day acivities for Saturday on the mall, and the weather promises to be beautiful, so what better way to celebrate Earth Day than to spend it outdoors? We’ll be on hand to answer questions about green printing. Registration on-site is $25 per runner. To sign up, and for more information, go to www.capitalcityclassic10k.com.

The Splinter Group wins again at Addy Awards

Tuesday, March 18th, 2008

The Splinter Group, a Triangle area marketing firm based in Carrboro, NC, have won more Addy awards this year. The entries that won include a Bronze award for stationery design for CKS Custom Kitchen and Design, and a Gold for agency self promotion for their own die-cut letterhead, business cards and envelopes. Both of these awards were for work that was printed at Barefoot Press, and are excellent examples of green printing on recycled papers using soy inks.

In addition, the agency collected two Golds this year in the Packaging category for work they did for Counter Culture Coffee in Durham, NC. The Splinter Group redesigned their coffee bags, which became the centerpiece of a promotion that was shipped to grocers in a wooden crate filled with coffee and marketing collateral.

The Addy Awards are sponsored annually by the AAF Raleigh-Durham, the American Advertising Federation Raleigh-Durham Chapter, to honor the finest work by agencies in the Raleigh, Durham, Chapel Hill and Cary, NC, and surrounding areas. These awards were presented at a ceremony held Feb. 29 in Durham at Bay 7 of the American Tobacco Campus in Durham, NC.

Past awards won by The Splinter Group include:
Collateral/Stationery for Barefoot Press — Gold
Collateral/Stationery for Cognito — Silver
Collateral/Stationery for York Wilson Photography — Silver
Collateral/Stationery for Lineberry & Co. — Bronze
Collateral/Stationery for The Splinter Group — Bronze
Collateral/Stationery for Scientific Properties — Gold
Direct Marketing Campaign for Barefoot Press — Gold

Each of these entries was printed at Barefoot Press on recycled papers using soy inks and water-miscible solvents. The Splinter Group is a long-standing supporter of green printing. We’re proud of them, and humbled to be a small part of their success! To see more examples of their fine work, visit www.thesplintergroup.net. For more on the Addy Awards, visit www.aaf-rdu.org.

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